{"title":"Kappa's Robes","description":"\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cspan\u003e\u003cstrong\u003eThe\u003c\/strong\u003e\u003c\/span\u003e\u003c\/span\u003e brand was born in Turin in 1968 thanks to the intuition of Maurizio Vitale, the young CEO of Maglificio Calzificio Torinese (MCT), a family textile company founded by his grandfather Abramo in 1916. The name of the \u003ci\u003ebrand\u003c\/i\u003e was born shortly after, during a meeting between Vitale and Lattes, the then president of MCT. Lattes, looking at the old Kappa T-shirts revisited in a 1968 style, asks Vitale: «And what do we call these things here?». And Vitale replies: «Stuff? Then let's call them Robe di Kappa, doctor». Robe di Kappa features a logo depicting two young people sitting with their legs crossed, arranged back to back, created by chance during a break in a photo shoot of the \u003ci\u003eBeatrix\u003c\/i\u003e swimsuits, when two models were photographed sitting, against the light, in this way.\u003c\/p\u003e","products":[],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0249\/6049\/9791\/collections\/ROBE_DI_KAPPA.png?v=1663336901","url":"https:\/\/littleamericasture.com\/en\/collections\/robe-di-kappa.oembed","provider":"Little America Store","version":"1.0","type":"link"}